People’s Choice Float

Kitchener-Waterloo Oktoberfest and the Thanksgiving Day Parade have gone wireless. Spectators simply text the code on the sides of each of the floats to 54500 to cast their vote for the interactive award, and they can vote as many times as they want!

In 2017, for the eight year in a row, 150,000 parade spectators were able to vote via text messaging for the Thanksgiving Day Parade People’s Choice Float, sponsored by Activa Group.  Thirty floats competed for the honor, with the most votes going to the Schneiders Race For The Taste Float.

pp8